We will compare your current experience with the competition, build an understanding of audience expectations and best practices, and create strategic recommendations for a differentiated and compelling design solution.
About
We create Intelligent Interfaces that turn complex data into actionable insights.
The world is driven by data. Yet, extracting meaning from our vast collections of information remains a challenge.
Traditional tools are no longer enough. How might we close the gap between increasingly complex data, and our ability to discover insights that lead to better decision-making?
Stories bring meaning to data. We need better tools that help us find stories in data.
Intelligent interfaces will empower people to explore and discover existing stories about the world.
These stories can be deeply analyzed and deconstructed, revealing new layers of data.
Through experimentation and synthesis, data transforms into new stories.
These stories help us explain the complexities of the world, capture our imagination, and inspire action.
The next generation of interfaces will harness AI to analyze and synthesize information at scale.
Empowering people to focus on what matters most—interpreting and creating stories that advance human knowledge.
Services
Strategy & Research
Market Research
Content Strategy
Product Innovation
Data & Interface Design
UX/UI Design
Design Systems
Data Visualization
Prototype & Build
Prototyping
Software Development
Leadership
Christian Marc Schmidt
Founder, CEO, and Managing Partner
Christian has deep experience in the fields of information design, interaction design, and media installation. Prior to founding Schema in 2012, Christian held design positions at Microsoft, IDEO, and Pentagram, where he became Associate Partner. Christian earned a BFA from Parsons School of Design in New York, and an MFA from the Yale University School of Art. His work has received recognition from organizations such as D&AD, the American Institute of Graphic Arts, the Society for Environmental Graphic Design, Communication Arts, Print Magazine, and the Industrial Designers Society of America. Christian has taught in the Interactive Telecommunications Program at New York University and the Visual Communication Design program at the University of Washington.
Christian Marc Schmidt
Founder, CEO, and Managing Partner
Christian has deep experience in the fields of information design, interaction design, and media installation. Prior to founding Schema in 2012, Christian held design positions at Microsoft, IDEO, and Pentagram, where he became Associate Partner. Christian earned a BFA from Parsons School of Design in New York, and an MFA from the Yale University School of Art. His work has received recognition from organizations such as D&AD, the American Institute of Graphic Arts, the Society for Environmental Graphic Design, Communication Arts, Print Magazine, and the Industrial Designers Society of America. Christian has taught in the Interactive Telecommunications Program at New York University and the Visual Communication Design program at the University of Washington.
Christian Marc Schmidt
Founder, CEO, and Managing Partner
Christian has deep experience in the fields of information design, interaction design, and media installation. Prior to founding Schema in 2012, Christian held design positions at Microsoft, IDEO, and Pentagram, where he became Associate Partner. Christian earned a BFA from Parsons School of Design in New York, and an MFA from the Yale University School of Art. His work has received recognition from organizations such as D&AD, the American Institute of Graphic Arts, the Society for Environmental Graphic Design, Communication Arts, Print Magazine, and the Industrial Designers Society of America. Christian has taught in the Interactive Telecommunications Program at New York University and the Visual Communication Design program at the University of Washington.
Sumin Chou
Managing Partner
Sumin is a managing partner at Schema. Previously he was a co-founder and partner at the design firm, Concentric, where he led projects for Neiman Marcus, Toyota, West Elm, and The Council on Foreign Relations, among others. He also served as the Digital Design Director for the New York Times where he led creative for all of the company’s online properties. He has held senior creative positions at Time Inc. and several interactive agencies, responsible for many notable projects including: New York Magazine, Dewar’s Scotch Whiskey, and British Airways. His work has been recognized by a number of leading industry organizations including: the Webby Awards, Cannes Lions, Communication Arts, Print Magazine, Society of Publication Design (SPD) and the Addy Award.
Sumin Chou
Managing Partner
Sumin is a managing partner at Schema. Previously he was a co-founder and partner at the design firm, Concentric, where he led projects for Neiman Marcus, Toyota, West Elm, and The Council on Foreign Relations, among others. He also served as the Digital Design Director for the New York Times where he led creative for all of the company’s online properties. He has held senior creative positions at Time Inc. and several interactive agencies, responsible for many notable projects including: New York Magazine, Dewar’s Scotch Whiskey, and British Airways. His work has been recognized by a number of leading industry organizations including: the Webby Awards, Cannes Lions, Communication Arts, Print Magazine, Society of Publication Design (SPD) and the Addy Award.
Sumin Chou
Managing Partner
Sumin is a managing partner at Schema. Previously he was a co-founder and partner at the design firm, Concentric, where he led projects for Neiman Marcus, Toyota, West Elm, and The Council on Foreign Relations, among others. He also served as the Digital Design Director for the New York Times where he led creative for all of the company’s online properties. He has held senior creative positions at Time Inc. and several interactive agencies, responsible for many notable projects including: New York Magazine, Dewar’s Scotch Whiskey, and British Airways. His work has been recognized by a number of leading industry organizations including: the Webby Awards, Cannes Lions, Communication Arts, Print Magazine, Society of Publication Design (SPD) and the Addy Award.