Schema

To unify its expanding global work, the Global Evaluation Initiative (GEI) partnered with Schema to design a flexible brand system that could be applied consistently across its diverse network of partner organizations.

Rooted in a shared typographic convention and modular visual language, the system allows each partner to retain a distinct identity while clearly expressing their connection to the broader network. The result is a living brand ecosystem—coherent, adaptable, and deeply aligned with GEI’s vision of strengthening evaluation systems around the world.

“The new brand system Schema developed gives us the flexibility to grow and adapt while maintaining a strong, unified presence. It’s exactly what we needed to support the evolution of the GEI network.”

—Patrizia Cocca, GEI